1. Acceptance
By using maketo.com (“Maketo”, the “Service”, or “we”), you accept these Terms of Use and our Privacy Policy. If you do not accept them, please do not use Maketo.
2. Eligibility
Maketo is intended for readers aged 16 or over. If you are under 16, please do not use the Service.
You may not use Maketo if you are located in, or are an ordinary resident of, any jurisdiction subject to comprehensive economic sanctions administered by the United States Office of Foreign Assets Control (OFAC), the United Kingdom, the European Union, or the United Nations — including Cuba, Iran, North Korea, Syria, the Crimea region, and the so-called Donetsk and Luhansk People’s Republics — or if you are an individual or entity on the U.S. Specially Designated Nationals (SDN) list or equivalent restricted-party list.
You agree not to use Maketo where doing so would be unlawful in your jurisdiction.
3. Education only — not financial advice
Maketo is a market-intelligence and education service. The content on this site is general information for a general audience. It is not personalised to you, your circumstances, your portfolio, your tax situation, or your jurisdiction. Nothing on Maketo is a recommendation to buy, sell, or hold Bitcoin or any other asset; nothing here is an offer or solicitation; and nothing here should be treated as investment advice, financial advice, legal advice, tax advice, or accounting advice.
Bitcoin is a high-risk asset. Its price can fall sharply and you can lose some or all of the money you put into it. Before making any decision about Bitcoin, you should do your own research and, if appropriate, consult a financial adviser who is authorised in your jurisdiction.
Maketo does not execute trades, hold any cryptoassets on your behalf, or provide any brokerage, custody, deposit, or settlement services. Maketo does not have an API for automated access. We are publishers, not advisers.
If you are in the United Kingdom: this site is intended as general information and is not a financial promotion within the meaning of section 21 of the Financial Services and Markets Act 2000. We do not invite or induce you to invest in any cryptoasset. If you are uncertain whether to invest, you should seek advice from a person authorised by the Financial Conduct Authority.
If you are in the European Union: Maketo’s content is general educational commentary, not a personal recommendation about a specific financial instrument within the meaning of MiFID II, and not a marketing communication within the meaning of MiCA Articles 6 or 7.
If you are in Australia: any content on this site that could be construed as financial-product advice is general advice only. It does not take into account your objectives, financial situation, or needs.
4. No solicitation
No content on Maketo constitutes an offer to sell, a solicitation of an offer to buy, or a recommendation in respect of any security, cryptoasset, derivative, or other financial product. Maketo does not solicit business from anyone in any jurisdiction where doing so would be unlawful.
5. Risk warning
Bitcoin is a high-risk asset. Its price has historically been highly volatile, and you can lose all of the money you put into it. Bitcoin is not protected by the UK Financial Services Compensation Scheme, the US Securities Investor Protection Corporation, or by similar deposit-protection schemes in most jurisdictions. Past performance is not a reliable indicator of future results. Do your own research before making any decision.
6. Acceptable use
You agree not to:
- scrape, harvest, or systematically download content from Maketo, except via channels Maketo explicitly provides for that purpose (currently, none);
- reverse-engineer, decompile, or attempt to extract the source code of Maketo, except as expressly permitted by applicable law;
- circumvent rate limits, authentication, or any technical access controls;
- use automated tools (bots, scripts, crawlers) to access Maketo, except for well-behaved, identifiable search-engine crawlers that respect robots.txt;
- use Maketo to harass, defraud, or harm any other person;
- attempt to gain unauthorised access to Maketo’s infrastructure or data;
- use Maketo to violate any applicable law, including sanctions laws.
7. Intellectual property
All content authored by Maketo — the analysis, the explainers, the visualisations, and the brand — is owned by Maketo or licensed to Maketo. Subject to your compliance with these Terms, we grant you a personal, non-exclusive, non-transferable, revocable licence to view this site for personal, non-commercial use.
You may not redistribute, republish, or use Maketo content commercially without prior written permission.
8. Third-party content
Some content on Maketo includes brief excerpts from third-party news sources, used under fair use, fair dealing, or equivalent doctrines for the purpose of commentary and analysis. Excerpts are kept short (generally under 20 words per source) and are accompanied by attribution and a link to the original. We do not endorse third-party content and we do not vouch for the accuracy of upstream sources. If you believe content on Maketo infringes your rights, please contact us at privacy@maketo.com with the details, and we will respond promptly.
9. Disclaimers of warranties
Maketo is provided “as is” and “as available”, without warranty of any kind, whether express or implied, including warranties of merchantability, fitness for a particular purpose, accuracy, or non-infringement. We do not warrant that Maketo will be uninterrupted, error-free, secure, or free from harmful components. Market data shown on Maketo may be delayed, incomplete, or inaccurate. On-chain analytics, sentiment scores, and indicator values are estimates and may be wrong. AI-generated summaries may contain errors. You assume all risk of any decision you make based on content from Maketo.
10. Limitation of liability
To the fullest extent permitted by law, Maketo’s total aggregate liability to you for any claim arising out of or related to your use of Maketo is limited to the greater of (i) the amount you have paid Maketo in the 12 months before the claim (which, for free users, is zero) or (ii) £100. Maketo is not liable for any indirect, incidental, consequential, special, exemplary, or punitive damages, lost profits, lost data, lost goodwill, or trading losses, even if we have been advised of the possibility of such damages.
Nothing in these Terms excludes or limits Maketo’s liability for: (i) death or personal injury caused by negligence; (ii) fraud or fraudulent misrepresentation; (iii) any liability that cannot lawfully be excluded; or (iv) statutory consumer rights in jurisdictions where such rights cannot lawfully be excluded (including under the UK Consumer Rights Act 2015 and applicable EU consumer law).
11. Embeddable readings and images
Where Maketo provides an embed builder, you may use the supplied iframe or frozen image on your own site. Keep the Maketo link, date, source labels, and any caution text visible. Do not present a quarterly filing comparison as daily fund-flow data, remove attribution, imply that Maketo or a named issuer endorses you, or use the embed as personal financial advice.
The embed may change, become delayed, or become unavailable. You may not bypass its path allowlist, signed publication controls, or framing protections, and the embed does not grant a licence to any third-party material linked from it.
12. Indemnification
You agree to indemnify and hold Maketo harmless from any claim, loss, or expense (including reasonable legal fees) arising out of (a) your breach of these Terms, (b) your misuse of Maketo, or (c) your violation of any law or third-party right in connection with your use of Maketo.
13. Service changes and discontinuation
Maketo is a free service in active development. We may change, add, remove, or discontinue features at any time. We may also discontinue Maketo entirely.
14. Governing law
These Terms are governed by the laws of England & Wales, without regard to conflict-of-laws principles, and subject to any mandatory consumer-protection rules that apply to you in your home jurisdiction. Where you are a consumer in the EEA, nothing in this clause limits your right to bring proceedings in the courts of your country of residence under Article 18 of Brussels I Recast or equivalent local law.
15. Dispute resolution
Before filing a formal claim, please contact us at privacy@maketo.comand try to resolve the dispute informally. We commit to engaging in good faith for at least 30 days before any formal proceedings. If informal resolution does not work, the dispute will be resolved in the courts of England & Wales, without prejudice to your right (where you are a consumer) to bring proceedings in the courts of your home country under applicable consumer-protection law.
16. Boilerplate
Severability. If any clause of these Terms is held to be unenforceable, the remaining clauses remain in full force.
Entire agreement. These Terms together with the Privacy Policy constitute the entire agreement between you and Maketo concerning your use of the Service.
No waiver. Our failure to enforce any clause is not a waiver of our right to do so later.
Assignment. You may not assign your rights or obligations under these Terms. Maketo may assign these Terms in connection with a sale, merger, or restructuring.
17. Contact
For any question about these Terms, email privacy@maketo.com.